Sell more now! Using On-Hold Messages
Introducing the business tool that adds dollars to your bank,
relentlessly promotes your products and services, and motivates people to take
action ... NOW!
It's simple, easy, and inexpensive to use your current
telephone on-hold system as an effective marketing, advertising, publicity, and
sales tool. With on-hold messaging you get the tool you need to:
- Deliver your business message to people while they
wait.
- Sell more products and services faster.
- Strengthen your marketing and advertising.
- Build your company's image and identity.
- Improve client relations.
- Lower caller anxiety by providing assistance to them
while on-hold.
- Educate and motivate your prospects and
clients.
What a waste ...
All too often, businesses use their music on hold feature to
play the local radio station. The idea is to have music provide the neutral
background filler while callers wait. Sadly, commercials are what most clients
hear. And in some cases, these commercials are AN ADVERTISEMENT FOR THEIR
COMPETITOR! Imagine using your phone hold system to promote your competitor's
products and services? Well, that's what many do ... right before our very
ears.
Think of this: If your company places one call on hold every
five minutes for only 30 seconds during a 10 hour business day, this translates
to over 250 hours a year with people on hold. This time could -- and
should! -- be used to bring information to your prospects and clients
while they wait. With on-hold messaging you replace negative time (waiting in
limbo) with your positive message.
And that's where Fisher Creative Group comes in.
We help you add custom on-hold messages to your existing music
on hold system. You get complete production services that ensure you get the
professional result you need and deserve. We even help you choose the best digital playback equipment to make the whole process virtually maintenance
free. Turn it on, press play, and your message starts helping your clients
instantly.
Here's what you get with your on-hold messaging program:
- Scriptwriting consultation
- Preparing on-hold ads is a little different from preparing
other promotional material. We'll provide suggestions for your messages and
help you fine tune your drafts into ads that tell and sell. Custom
scriptwriting made-to-order is available for an additional charge. You can be
assured that we'll follow your guidelines when developing your on-hold
messages. And you approve the final drafts, too.
- Complete production services
- We record your on-hold messages, add music, and then
carefully balance the production for maximum impact to listeners on the
telephone. The final version comes on high-quality CD.
- Professional voice talent
- Our professional voice artists complement your messages with
clarity and punch.
- Royalty-free music
- No need to worry about copyright issues. We use the best
music available to play during and in between your messages. You can choose
from a variety of styles to complement your business image.
Your basic six minute on-hold package is only
$199. That price includes all of the above services and licensing. To
get the most from your on-hold promotions, we suggest you update your messages
regularly (quarterly is ideal). If you choose to record two different on-hold
packages at the same time, your cost is only $359 complete.
You save $39, over 10% off!
One HOT promotional idea
Recent studies show that using on-hold messaging increased
revenues by 8-12%. Also, 16-20% of callers made purchases following an offer
heard while on hold. One company even said that hang-ups were reduced a
whopping 73% following an aggressive phone hold marketing program.
Couldn't you use these results? On-hold messaging is the
solution. Don't put it off.
Contact
us today and start reaching your clients on-hold tomorrow.
P. S. When you want to sell more products and services, on-hold
messaging IS THE SOLUTION. It's inexpensive to start and maintain. It's easy to
control, monitor, and update. And, best of all, it gives you a distinct
competitive advantage.
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